Care instructions for The Original Pillow with a Hole™

How to use your pillow:

The Original P.W.A.H® is versatile. It can be used standalone or on top of your regular pillow. 

For best results we recommend using it on top of a slim pillow.

The Original P.W.A.H® V2 works very well standalone, although it can also be used atop your own, just like The Original. 

How to clean your pillow:

It is always better to hand-wash the Original P.W.A.H, but our pillows can also be machine washed and dried.

When machine washing, the pillow should be washed on a DELICATES or WOOL setting at 30°C (86°F). 

Similarly, it should be dried on a low heat with a delicate setting. 

When tumble drying the pillow with the stuffing still inside, it is useful to put a tennis ball in with it. This helps to break apart any clumps.

Yet for the absolute best results, it is good practice to take the stuffing out before washing. 

If your pillow is filled with British Wool then you must remove the wool before washing so that it doesn’t felt.

How to clean your pillowcase:

Any shrinkage can affect the precision fit of the pillowcase, so it should be hand washed or machine washed at 30 degrees.

It should then be left to air dry. Do not tumble dry the pillowcase. 

If you have The PWAH V2®, you should make sure the pillowcase is zipped up before machine washing. 


Our pillows are filled with ‘Coil-Fibre’. This is a polyester based material made of tiny strands of coiled fibre that trap air between the fibres to produce loft. This creates a plump pillow with a medium to firm feel.

It is similar in density to feather down, but is hypoallergenic, so it is great for people with allergies.

We also supply British Wool as an alternative. For more information, please take a look at this blog post

Firmness & Refreshing your PWAH:

The Original P.W.A.H®’s firmness can be easily adjusted. All of our pillows have an integrated zip which allows you to add or remove stuffing to suit your tastes. 

More stuffing makes for a firmer pillow and less stuffing makes for a softer pillow.

The best way to adjust the firmness of your pillow is as follows:

This is also something that should be done on a somewhat regular basis in order to keep your pillow in an “as new” state. 

  1. Unzip the pillow carefully so that you do not catch any stuffing between the teeth of the zip. Remove all of the stuffing (have a plastic bag handy).
  2. Fluff up the stuffing in the bag, so it is consistent in appearance.
  3. Re-stuff with a little less stuffing, gauging the firmness as you go. This will take a little trial and error but once you have the perfect amount, you can discard the rest, or keep it as extra should your taste change.
  4. Give the pillow a vigorous pat down on a hard surface so that the stuffing distributes evenly. 

Washing and drying the pillow can also fluff the pillow up, although there’s an element of randomness introduced when it goes through the machine, so you may need do this process afterwards to ensure a smooth and even distribution.